12.9.25 | For Buyers

Housing Market Insight November 2025

November 2025– GTA Housing Market News

Here is our quick market update!

🏡 GTA Housing Market Update – November 2025

Cautious Buyers, Softer Prices, and Signs of Renewed Economic Optimism

The Greater Toronto Area (GTA) housing market saw slower activity in November, with home sales, new listings, and selling prices all trending below last year’s levels. While borrowing costs and pricing remain attractive for many would-be buyers, continued economic uncertainty kept a significant number on the sidelines.

“Many GTA households are eager to take advantage of lower rates and more favourable prices,” said TRREB President Elechia Barry-Sproule.
“What they need most now is confidence in their long-term employment outlook. Encouraging job and economic news in November is a promising step—if the momentum continues, we may see stronger homebuyer confidence heading into 2026.”


📊 November 2025 Market Snapshot

  • 5,010 home sales
    🔻 Down 15.8% vs. November 2024

  • 11,134 new listings
    🔻 Down 4% year-over-year

  • Average selling price: $1,039,458
    🔻 Down 6.4% year-over-year

  • MLS® HPI Composite benchmark:
    🔻 Down 5.8% year-over-year

Month-over-month, both sales and new listings dipped slightly on a seasonally adjusted basis. Price trends held steady, with the MLS® HPI edging down and the average selling price ticking up marginally from October.


💬 Experts Share Market Insights

Despite uncertainty earlier in the fall, November’s economic data offered some positive surprises.

“November’s employment and GDP numbers outperformed expectations,” noted Jason Mercer, TRREB’s Chief Information Officer.
“The Canadian economy appears to be withstanding trade-related pressures better than anticipated. More stability on the trade front, combined with the boost from major infrastructure investments, could help restore homebuyer confidence moving forward.”


🏗️ Housing Supply: The Long-Term Challenge

A well-supplied resale market continues to give buyers breathing room—but sustaining that balance requires continued new construction.

“As resale inventory gets absorbed, we need new housing to fill the pipeline,” said TRREB CEO John DiMichele.
“Ontario needs more options between condo apartments and traditional single-family homes—missing middle housing that supports families and affordability. Construction activity also drives major economic benefits, which are especially valuable in today’s climate. All three levels of government must step up with incentives that help get more homes built.”


🏠 What This Means for Buyers & Sellers

For Buyers:

  • Affordability remains better than in recent years

  • Choice is strong across most segments

  • Improving economic signals may strengthen confidence heading into 2026

For Sellers:

  • Pricing competitively is crucial in today’s buyer-leaning market

  • Well-prepared listings continue to attract motivated, serious buyers


Bottom Line

November brought cooler market activity but warmer economic signals. As job growth stabilizes and major infrastructure projects roll out, confidence may rise—setting the stage for a more active 2026 housing market.

All in all, it’s a market that favors buyers, but things can still move fast if the property hits the right price point. If you’re curious about what all this means for your home or area specifically, feel free to get in touch — we’re always happy to help.

Milton Real Estate Market

The average price in Milton $964,583

Burlington Real Estate Market

The average price in Burlington $1,050,257

Oakville Real Estate Market

The average price in Oakville $1,389,725


The average price in GTA $1,039,458

Have questions about the market? Contact us today to learn more!

Previous Reports on GTA Housing Market News

June July August September October

12.9.25 | Burlington

Top 7 Mistakes First-Time Homebuyers Make in Canada—And How to Avoid Them

Top 7 Mistakes First-Time Homebuyers Make in Canada—And How to Avoid Them

Buying your first home in Canada is exciting—but it can also feel overwhelming. With rising prices, competitive markets, and rapidly changing mortgage rules, it’s easy to slip into costly mistakes that could set you back financially or keep you from landing the home you really want.

To help you stay confident and prepared, here are the top seven mistakes first-time homebuyers make in Canada—and how you can avoid them.


1. Not Getting Pre-Approved Before House Hunting

It’s tempting to jump straight into viewing homes, but without a pre-approval, you’re shopping blind. Many buyers fall in love with properties they later discover they can’t afford—or worse, lose out to better-prepared buyers.

How to avoid it:

Get a mortgage pre-approval before you look at a single listing. It strengthens your offer and helps you shop with clarity and confidence.


2. Underestimating the True Cost of Homeownership

Too many first-time buyers focus only on the purchase price. In Canada, additional costs like land transfer tax, closing fees, home inspections, insurance, and moving expenses add up fast.

How to avoid it:

Budget an extra 3–5% of the purchase price for closing costs. It’s better to overprepare than to be caught off guard on closing day.


3. Skipping the Home Inspection

In competitive markets, buyers sometimes waive inspections to stand out. But skipping this step can lead to unexpected repair bills worth thousands.

How to avoid it:

Always choose a conditional inspection—or arrange a pre-offer inspection. It’s your best defense against hidden issues.


4. Letting Emotions Lead the Decision

It’s easy to fall in love with a stunning kitchen or a perfect patio, but emotions can cloud judgment. Some buyers end up stretching their budget or ignoring red flags.

How to avoid it:

Focus on your non-negotiables: location, budget, commute, long-term needs, and structural condition. A good agent keeps you grounded.


5. Not Exploring First-Time Homebuyer Incentives

Canada offers several programs—like the First-Time Home Buyer Incentive, Home Buyers’ Plan (HBP), and land transfer tax rebates—but many buyers simply don’t use them.

How to avoid it:

Research available incentives in your province. These programs can save you thousands and make homeownership far more accessible.


6. Forgetting to Consider Future Needs

A condo may be perfect right now, but will it still work in 3–5 years? Buyers often focus on their current lifestyle instead of the future.

How to avoid it:

Picture your life in the next few years. Planning ahead protects your investment and keeps you from outgrowing your home too quickly.


7. Working Without a Real Estate Professional

Some first-time buyers try to navigate the process alone—only to learn how complex it truly is. Negotiations, contracts, market analysis, and property comparisons require expertise.

How to avoid it:

Partner with a knowledgeable real estate agent who understands the Canadian market. They advocate for your best interests, handle the details, and help you avoid expensive mistakes.


Final Takeaway

Your first home purchase should be exciting—not stressful. By avoiding these common mistakes and preparing with the right information, you can move through the process with confidence and make a decision that sets you up for long-term success.

12.9.25 | For Buyers

Pesto Mushroom Chicken Lasagna Roll Ups

Pesto Mushroom Chicken Lasagna Roll Ups

Delicious mushroom chicken lasagna roll ups with flavorful pesto ricotta and luxurious garlic parmesan cheese sauce. These easy lasagna roll ups are the perfect cozy comfort food and a great way to use up leftover chicken! Freezer-friendly and kiddo-approved.

Ingredients

For the mushrooms:

  • 8 ounces baby bella mushrooms, sliced
  • 1 tablespoon butter
  • ½ teaspoon thyme
  • Freshly ground salt and pepper
  • For the lasagna roll ups:
  • 8 lasagna noodles
  • 2 cups shredded or finely chopped cooked chicken (about 1 pound)
  • 1 cup shredded mozzarella cheese

For the pesto ricotta:

  • 8 ounces whole milk ricotta
  • 1 egg
  •  cup your favorite basil pesto
  • ¼ teaspoon garlic powder
  • Freshly ground salt and pepper

For the garlic parmesan cheese sauce:

  • 2 tablespoons butter
  • ¼ cup all purpose flour
  • 1 ¾ cup milk
  • ½ cup grated parmesan cheese
  • ½ teaspoon garlic powder
  • Freshly ground salt and pepper, to taste

For on top:

  • ¼ cup your favorite basil pesto
  • ¾ cup shredded mozzarella

To garnish:

  • Extra grated parmesan
  • Basil ribbons

Instructions

  • Cook your mushrooms: Place a medium skillet over medium-high heat and add in 1 tablespoon butter. Once butter melts, add in the mushrooms, thyme and salt and pepper. Stir occasionally until mushrooms are cooked down and nice and golden brown, about 4-6 minutes. Set aside. Reserve skillet for use later. You’ll make the sauce in it.
  • Bring a large pot of water to a boil. Cook the lasagna noodles for 6 minutes, then drain. Immediately lay the noodles flat on an oiled baking sheet or cutting board so you can easily assemble the lasagna when ready. Don’t let the lasagna noodles touch or they’ll stick together. Another option is to soak the lasagna noodles in very warm (hot) water for 20-30 minutes if you do not want to boil them.
  • Preheat the oven to 350 degrees F. Grease a 2 quart casserole dish or a 7×11 inch baking dish with nonstick cooking spray or olive oil.
  • In a medium bowl, make the pesto ricotta mixture by mixing together the ricotta, egg, basil pesto, garlic powder and salt and pepper until smooth.
  • Next, assemble the lasagna roll ups: Spread a tablespoon or two of the pesto ricotta mixture on top each of the cooked lasagna noodles, then evenly top each with mushrooms and shredded chicken. Finally add 2 tablespoons shredded mozzarella on each. Roll up each lasagna roll up and place seam side down in the prepared pan.
  • Next, make the garlic parmesan sauce: In the same skillet you cooked mushrooms, add in 2 tablespoons of butter and place over medium heat. Once butter is melted, whisk in a little bit of the flour and then slowly add in milk, a little bit at a time, alternating with the flour and vigorously whisking away any lumps. Bring mixture to a boil, then reduce heat and simmer for a few minutes, stirring every so often. Stir in parmesan cheese, garlic powder, salt and LOTS of freshly ground black pepper.
  • Pour the garlic parmesan sauce over the lasagna roll ups. Spread ¼ cup basil pesto over the top of the roll ups – it’s totally fine if it gets in the sauce too, yum! Sprinkle ¾ cup shredded mozzarella cheese on top.
  • Bake for 30-40 minutes until sauce is bubbling. Garnish with a little extra parm and julienned basil, if desired.

Recipe Notes

To make gluten free: simply use gluten free lasagna noodles and gluten free all purpose flour in the sauce.
Recipe by: Monique Volz // Ambitious Kitchen

11.18.25 | For Sellers

How to Prepare Your Home for a Spring Market Sale (Without Overspending)

How to Prepare Your Home for a Spring Market Sale (Without Overspending)

Spring is the busiest season in real estate, but here’s the truth: the homes that sell fast and for top dollar, aren’t always the ones with the biggest renovations. They’re the ones that feel fresh, cared for, and move-in ready.

If you’re planning to sell in the spring, here’s a simple, budget-friendly plan to get your home market-ready without sinking money into updates you won’t get back.


1. Start With a Deep, No-Nonsense Declutter

Buyers judge space by how it feels, not by the square footage on paper.
A cluttered home feels smaller and less valuable.

Focus on:

  • Surfaces (kitchen counters, nightstands, bathroom vanities)

  • Closets (aim for 50% empty)

  • Storage areas (buyers look!)

  • Garage/basement cleanout

This costs time, not money and has the biggest impact.


2. Fresh Paint = Instant ROI

If the walls haven’t been painted in 5+ years, now’s the time.

Stick to:

  • Soft white

  • Warm beige

  • Light grey

Fresh paint makes the home feel newer, brighter, and bigger. It photographs beautifully, which matters more than ever.


3. Fix the Small Stuff Buyers Notice

Buyers assume small issues = bigger hidden problems.

Quick wins:

  • Touch up trim

  • Replace broken outlets/covers

  • Fix wobbly door handles

  • Repair cracked tiles

  • Swap burnt-out bulbs

These micro-repairs tighten up the whole impression.


4. Refresh, Don’t Renovate, the Kitchen & Bathrooms

You don’t need a full remodel.
You need visual freshness.

Budget-friendly upgrades:

  • New hardware on cabinets

  • Updated light fixtures

  • Fresh caulking around sinks/tubs

  • New mirrors

  • New shower curtain + towels

  • Replacing faucets (often under $150)

These spaces photograph extremely well after a simple refresh.


5. Maximize Curb Appeal

First impressions start in the driveway, literally.

Before spring hits:

  • Power wash siding and walkways

  • Clean or paint the front door

  • Replace tired doormats

  • Add outdoor lighting

  • Trim shrubs and dead branches

  • Add planters closer to listing day

This is low-effort, high-impact.


6. Pre-List Repairs That Buyers Expect

Here’s what today’s buyers look for:

  • Working HVAC

  • Clean furnace filter

  • No active leaks

  • Safe electrical

  • Solid roof

  • Windows that open and close properly

If anything is borderline, fix it before listing.
A clean home inspection wins buyers fast.


7. Stage Smart, Use What You Already Have 

You don’t need to bring in a truck of furniture.

You need:

  • Light, neutral bedding

  • Minimal décor

  • Good lighting

  • Balanced furniture placement

  • A few modern touches (throw pillows, greenery, updated lamps)

In Milton especially, airy, uncluttered spaces always perform best.


8. Get Professional Photos (Non-Negotiable)

Spring is competitive.
Your photos need to look better than your neighbours’.

Professional photography:

  • Makes your home look larger

  • Highlights natural light

  • Drives more showings

  • Boosts your online presence

This is the one place you don’t cut corners.


Final Thought: Start Early

January and February are the ideal months to prepare so you can hit the spring market strong.
Homes that feel clean, bright, and move-in ready always rise to the top.

And if you want help, we can take care of all of this.
Our team handles staging, prep guidance, and professional photography so you don’t have to stress about what to do or where to start. We’ll walk you through it and make the whole process simple.

11.11.25 | For Buyers

Housing Market Insight October 2025

October 2025– GTA Housing Market News

Here is our quick market update!

🏡 GTA Housing Market Update – October 2025

Buyer-Friendly Conditions Continue Amid Economic Uncertainty

The Greater Toronto Area (GTA) housing market remained tilted in favour of buyers in October, as home sales declined year-over-year while new listings edged higher. With lower borrowing costs and increased inventory, motivated buyers were able to negotiate more favourable prices across many market segments.

“Those who feel confident about their job stability and long-term financial outlook are benefiting from improved affordability,” said TRREB President Elechia Barry-Sproule.
“However, uncertainty about the broader economy continues to keep some would-be buyers on the sidelines.”


📊 October 2025 Market Highlights

  • 6,138 home sales
    🔻 Down 9.5% vs. October 2024

  • 16,069 new listings
    🔺 Up 2.7% year-over-year

  • Average selling price: $1,054,372
    🔻 Down 7.2% year-over-year

  • MLS® Home Price Index Composite Benchmark:
    🔻 Down 5.0% year-over-year

On a seasonally adjusted basis, both home sales and new listings declined slightly month-over-month. Price trends remained stable overall, with the MLS® Home Price Index largely flat and the average selling price showing a modest monthly dip.


💬 Insights from TRREB Experts

“Monthly mortgage payments for an average-priced GTA home have continued to trend lower,” said Jason Mercer, TRREB’s Chief Information Officer.
“This is being driven by both reduced borrowing costs and softer prices—making ownership more attainable for many households. Once confidence returns around trade relations with the U.S. and China, we expect home sales to pick up.”


🏗️ Building Confidence Through Housing Investment

Beyond short-term market movements, TRREB CEO John DiMichele emphasized the critical role of housing in driving economic growth and community resilience:

“Housing is essential economic infrastructure,” DiMichele noted.
“As our population grows, we need innovation and private investment to accelerate construction across all housing types. Governments can support this by modernizing tax rules, reducing buyer costs, and eliminating exclusionary zoning. Rebuilding market confidence today means creating jobs and delivering the homes Ontarians urgently need.”


🏠 Takeaway for Buyers and Sellers

  • For Buyers: Lower prices and borrowing costs have improved affordability, making it a strong environment for those ready to purchase with long-term confidence.

  • For Sellers: While price competition remains, serious buyers are active—especially for well-priced, move-in-ready homes.


Bottom Line:
With affordability steadily improving and interest rates easing, the GTA market is poised for renewed activity once economic uncertainty subsides. Buyers who act strategically in today’s market may find meaningful long-term value.

All in all, it’s a market that favors buyers, but things can still move fast if the property hits the right price point. If you’re curious about what all this means for your home or area specifically, feel free to get in touch — we’re always happy to help.

Milton Real Estate Market

The average price in Milton $1,026,445

Burlington Real Estate Market

The average price in Burlington $991,062

Oakville Real Estate Market

The average price in Oakville $1,361,258


The average price in GTA $1,054,372

Have questions about the market? Contact us today to learn more!

Previous Reports on GTA Housing Market News

 May  June July August September

11.11.25 | For Buyers

Top 5 Things Every Homebuyer Should Check Before Making an Offer

Top 5 Things Every Homebuyer Should Check Before Making an Offer

Purchasing a home is one of the most exciting—and significant—financial decisions you’ll ever make. Whether you’re a first-time buyer or looking for your next property, it’s easy to get caught up in the excitement of finding “the one.”

However, before you make an offer, it’s crucial to take a step back and ensure you’ve examined all the important details. A thorough review can help you avoid unexpected costs, stressful surprises, and potential buyer’s remorse down the road.

Here are the top five things every homebuyer in Canada should check before making an offer.


1. The Property’s Condition and Structure

Before you commit to buying a home, always assess its overall condition and structural integrity. What may look perfect on the surface could hide expensive problems beneath.

Hire a licensed home inspector to evaluate the foundation, roof, plumbing, electrical systems, heating, and insulation. An inspection can uncover issues such as water damage, mold, or outdated wiring—problems that could cost thousands to repair later.

Tip: Even newer homes can have hidden defects. Always include a home inspection contingency in your offer to protect yourself.


2. The Location and Neighborhood

In real estate, location truly is everything. Before making an offer, spend time exploring the neighborhood and understanding its long-term potential.

Check factors like:

  • Proximity to schools, hospitals, parks, and public transit

  • Safety and noise levels

  • Upcoming infrastructure projects or zoning changes

  • Local market trends and property value appreciation

A home’s location affects not only your daily lifestyle but also your property’s resale value. In fast-growing Canadian markets like Toronto, Calgary, and Vancouver, choosing the right neighborhood can make a major difference in long-term investment returns.


3. The Price and Market Value

Before placing an offer, ensure the property is priced fairly compared to others in the area. Research recent comparable sales (comps) to see if the asking price aligns with market trends.

Your real estate agent can help you analyze market data and assess whether the property is underpriced, fairly valued, or overpriced. Overpaying can affect your mortgage approval and long-term equity growth.

Tip: If the home has been on the market for a while, there may be room for negotiation—especially if similar homes are selling for less.


4. The Costs Beyond the Purchase Price

When budgeting for a home, many buyers focus solely on the listing price. However, there are several hidden costs that can significantly impact affordability.

Be sure to factor in:

  • Property taxes and potential annual increases

  • Home insurance and maintenance expenses

  • Closing costs (legal fees, land transfer taxes, title insurance, etc.)

  • Condo fees or homeowners association (HOA) dues (if applicable)

Understanding the full financial picture ensures you’re prepared and avoids surprises after closing.


5. The Title and Legal Documentation

Before finalizing your offer, have your real estate lawyer review the property’s legal documentation. This includes the title deed, property survey, and any registered easements or encumbrances.

A clear title ensures there are no ownership disputes, liens, or boundary issues that could cause legal complications later. In the case of condominiums, review the status certificate to understand the building’s financial health and management details.


Bonus Tip: Don’t Rush the Process

In Canada’s fast-paced housing market, it’s tempting to make a quick offer—especially when multiple bids are involved. However, moving too fast can lead to costly oversights.

Take your time to review every detail, consult with your real estate agent and lawyer, and make an informed decision. A careful, well-researched offer can help you secure not just a home, but the right home.


Conclusion

Buying a home in Canada is both an emotional and financial milestone. By carefully checking these five key factors—condition, location, price, costs, and legal documentation—you can move forward confidently, knowing your investment is sound.

Remember, a great deal isn’t just about the price; it’s about peace of mind and long-term value.

11.11.25 | For Buyers

Strawberry-Rhubarb Crunch or Pie

🍓 Strawberry-Rhubarb Crunch (or Pie)

🕒 Prep Time: 20 minutes

⏱️ Cook Time: 45–50 minutes

🍽️ Servings: 6–8


🧺 Ingredients

For the Fruit Filling:

  • 3 cups fresh rhubarb, chopped into ½-inch pieces

  • 2 cups fresh strawberries, hulled and halved

  • ¾ cup white sugar

  • 2 tbsp all-purpose flour (or cornstarch, for thickening)

  • 1 tsp vanilla extract

  • 1 tbsp lemon juice (optional, enhances brightness)

For the Crunch Topping:

  • 1 cup rolled oats

  • ¾ cup brown sugar, packed

  • 1 cup all-purpose flour

  • ½ cup cold butter, cut into cubes

  • ½ tsp cinnamon (optional)

  • Pinch of salt

(If making a pie instead of a crunch, add one unbaked 9-inch pie crust.)


👩‍🍳 Instructions

1. Prepare the Fruit Filling

  1. Preheat your oven to 350°F (175°C).

  2. In a large bowl, combine rhubarb, strawberries, sugar, flour, vanilla, and lemon juice.

  3. Stir gently until all fruit is coated and the mixture looks glossy.

2. Make the Crunch Topping

  1. In another bowl, mix oats, brown sugar, flour, cinnamon, and salt.

  2. Add cold butter cubes. Use your fingers or a pastry cutter to blend until crumbly and coarse.

3. Assemble

  • For Crunch:

    1. Spread half of the oat mixture on the bottom of a greased 8×8-inch baking dish.

    2. Spoon the fruit mixture evenly over the base.

    3. Sprinkle the remaining oat mixture on top.

  • For Pie:

    1. Line your pie dish with the crust and spoon in the fruit filling.

    2. Sprinkle the oat topping evenly over the fruit.

4. Bake

  • Bake for 45–50 minutes, or until the top is golden and the fruit is bubbling at the edges.

5. Cool & Serve

  • Let it cool for at least 15–20 minutes before serving.

  • Delicious warm or chilled — try it with a scoop of vanilla ice cream or whipped cream! 🍦


🍁 Tips (Canadian Twist!)

  • Add 1 tbsp maple syrup to the fruit mix for a true Canadian flavor.

  • Use frozen strawberries/rhubarb if out of season — just thaw and drain excess liquid first.

  • Want it less sweet? Reduce both sugars by 2–3 tablespoons.

10.9.25 | For Buyers

Housing Market Insight September 2025

September 2025– GTA Housing Market News

Here is our quick market update!

🏡 GTA Housing Market Update – September 2025

Rate Cut Boosts Buyer Confidence as Sales Rise Year-Over-Year

The Greater Toronto Area (GTA) housing market saw a healthy increase in sales this September compared to a year ago, as more buyers took advantage of improved affordability and lower monthly mortgage payments. With abundant inventory across the region, buyers continued to negotiate on price, keeping average selling values slightly lower than last year.

“The Bank of Canada’s September rate cut was welcome news for homebuyers,” said TRREB President Elechia Barry-Sproule.
“Lower borrowing costs are allowing more households to afford homes that meet their needs. Rising sales will also help stimulate the broader economy through increased housing-related spending—offsetting some of the ongoing challenges tied to trade uncertainty.”


📊 September 2025 Market Highlights

  • 5,592 home sales
    🔺 Up 8.5% year-over-year

  • 19,260 new listings
    🔺 Up 4% year-over-year

  • Average selling price: $1,059,377
    🔻 Down 4.7% vs. September 2024

  • MLS® HPI Composite Benchmark:
    🔻 Down 5.5% year-over-year

On a seasonally adjusted basis, home sales rose month-over-month compared to August 2025, while new listings declined. This shift suggests a slight tightening in some market segments as buyers absorbed more available supply.


💬 Market Insight from TRREB Experts

“While sales activity has improved notably over the past year, it still sits below long-term norms when measured against the size of the GTA’s household base,” said TRREB Chief Information Officer Jason Mercer.
“Two additional quarter-point rate cuts by the Bank of Canada would bring monthly mortgage payments more in line with average household incomes, further encouraging buyer activity and supporting broader economic growth.”


🏠 What This Means for Buyers and Sellers

  • For Buyers: Lower interest rates and steady prices present renewed opportunities to enter the market with more affordable monthly payments.

  • For Sellers: Market conditions are gradually tightening, which may support stability in selling prices heading into the fall season.


The Bottom Line:
With improving affordability, easing borrowing costs, and a balanced supply of homes, the GTA housing market is showing early signs of renewed confidence heading into the final quarter of 2025.

All in all, it’s a market that favors buyers, but things can still move fast if the property hits the right price point. If you’re curious about what all this means for your home or area specifically, feel free to get in touch — we’re always happy to help.

Milton Real Estate Market

The average price in Milton $1,036,162

Burlington Real Estate Market

The average price in Burlington $1,063,970

Oakville Real Estate Market

The average price in Oakville $1,399,948


The average price in GTA $1,059,377

Have questions about the market? Contact us today to learn more!

Previous Reports on GTA Housing Market News

 April May  June July August 

10.9.25 | For Buyers

The Importance of Property Photography and Videography When Listing Your Property in Canada

When it comes to selling or renting a property in today’s competitive Canadian real estate market, first impressions truly matter. Whether you’re in bustling Toronto, scenic Vancouver, or a peaceful town in Nova Scotia, your listing’s visuals can make all the difference. That’s where professional property photography and videography come in.

Why Photos and Videos Matter in Real Estate

According to industry research, listings with high-quality photos and videos receive significantly more views and inquiries than those without. In Canada’s growing online real estate scene—where most buyers start their search digitally—your property’s visual presentation can instantly attract (or turn off) potential buyers.

Think about it: before anyone books a showing, they’ve already made up their mind about whether your home feels right—based on what they see online.


1. Professional Photos Capture True Value

A professional real estate photographer knows how to highlight your property’s best features:

  • Natural lighting that makes rooms look bright and inviting

  • Angles that make spaces appear open and balanced

  • Detail shots that emphasize finishes, design, and craftsmanship

These subtle touches help buyers connect emotionally with your property—and visualize themselves living there.

Example: A well-lit kitchen photo showcasing modern countertops and sleek appliances will always perform better than a dimly lit, phone-taken shot.


2. Videography Brings the Property to Life

While photos are essential, videography takes engagement to the next level. Real estate videos and virtual tours give potential buyers a sense of flow, scale, and space—something static images can’t fully capture.

A cinematic walk-through video or drone footage of the neighborhood can help buyers experience the property before they even step inside. This is especially powerful in Canada, where many buyers are relocating from other provinces—or even other countries.


3. Stand Out in Online Listings

With thousands of listings competing for attention on platforms like REALTOR.ca, Zillow, and Facebook Marketplace, your visuals are your best marketing tool.
Professional visuals make your listing look:

  • More credible and trustworthy

  • More attractive and shareable

  • More likely to receive higher offers

In fact, Canadian real estate agents often report that listings with professional photography sell faster and for higher prices than those without.


4. Builds an Emotional Connection

Buying a home isn’t just a financial decision—it’s an emotional one. Beautiful, authentic visuals help potential buyers feel what it’s like to live there. Whether it’s the cozy fireplace, the sunset view from the balcony, or the spacious backyard—good photography and videography bring those feelings to life.


5. A Smart Investment for Sellers and Agents

Hiring a professional may feel like an added cost, but it’s actually an investment in your property’s marketability. The small upfront expense often translates into faster sales and better offers.

For agents, it also strengthens branding—showcasing professionalism, attention to detail, and dedication to client success.


Final Thoughts

In Canada’s fast-moving real estate market, you only get one chance to make a first impression. Stunning visuals can transform a simple listing into a standout opportunity that captures attention, drives traffic, and inspires buyers to take the next step.

So whether you’re selling a downtown condo in Toronto or a family home in Calgary, remember:

Great photos and videos don’t just show your property—they sell it.

10.9.25 | For Buyers

Cider Braised Pot Roast with Crispy Sage Butter Potatoes

Ingredients

  • Beef chuck roast
  • Kosher salt and black pepper
  • Flour
  • Salted butter
  • Yellow onions
  • Shallots
  • Apple cider
  • Chicken broth
  • Dry white wine
  • Chopped fresh thyme
  • Apple butter
  • Small to medium potatoes
  • Fresh sage leaves
  • Garlic powder
  • Flaky sea salt

Here are the details:

Step 1: Season the pot roast

Before you begin, season the roast well with salt and pepper. Then rub the roast all over with flour.

The flour will thicken the gravy over time so don’t skip it. If needed, feel free to use gluten-free flour.

Step 2: The onions

Now that you took care of the pot roast, start the onions. The key here is to slice them and use A LOT.

Toss the onions in a large Dutch oven that you can transfer to the oven. Let them cook along with the shallots in a little butter. You just want to get the cooking started but don’t fully cook the onions.

Step 3: Roast the pot roast

The rest of this process is so easy. Put the roast on top of the onions and rub the top of the pot roast with apple butter.

You can use homemade or store-bought apple butter. The apple butter is important. It adds a sweet, spiced autumn touch that’s delicious with all the onions and shallots. The apple butter will also help the roast caramelize in the oven. It’s wonderful.

Pour over the apple cider, add the wine, or feel free to use bone or chicken broth. Then add fresh thyme.

Step 4: The potatoes

Before you slide the pot roast into the oven, place 6 to 8 small to medium potatoes around the pot roast. It’s best to use buttery Yukon gold potatoes, but use your favorite, or what you have on hand.

Cover the pot roast, and start cooking. If you’re using the oven, this takes around three hours.

The potatoes cook at the very same time, and all in one pot! Woohoo!

Step 5: Finish the potatoes

Not denying it, these potatoes are reason enough to make this recipe. Because they’re slow-cooked in with the cider, their flavor and texture are most delicious.

Pull the potatoes off the roast and place them onto a baking sheet. Smash them down with a potato masher. Add pats of butter on and around the potatoes, then garlic powder and fresh sage.

Roast the smashed potatoes until they are very crispy. The butter naturally browns around each potato. It’s almost magical and most definitely the yummiest!!

Step 6: Finish the roast

While the potatoes cook, cook the pot roast. This time leave uncovered until the roast is deeply caramelized on top. The potatoes and pot roast will both be ready around the same time!

Step 7: Serve and enjoy

Finally, serve the roast, which should be tender and falling apart into the gravy and onions in the pot.

Serve up those crispy salty potatoes on the side.

The most perfect family dinner, so hands off too.

Of course, it’s best served with beer bread and a big salad! Great for Sunday nights all fall and winter long.

by Tieghan Gerard